When I say I'm going to the Farmer's market, I dont' really mean your typical multi booth open air market with many different farmer's represented plus some local merchants thrown in. I am most likely referring to the parking lot behind the medical building where all the patrons of Carlton Farms meet. They are not your usual suspects either. No yuppies here, these people are of the homeschooling kind. They show up at 10am on Wednesdays in Dunwoody to buy fresh raw milk, raw cheese, grass fed meat, free range chickens and eggs, raw honey and whatever veggies are in season and they have been doing so for much longer than I have. I am impressed by their dedication to this way of eating and their political awareness concerning any sort of farm or food legislation. These people are tough and really know about the food they put on the table. Most of them have Chad's (the farmer) personal cell number and call him if he happens to be late one Wednesday just to make sure everything is OK. When he does show up a line usually 20 deep has already formed and you know it will take about 30 minutes before you are at the front of it. Each and every patron feels the need to have an in depth conversation with Chad about the cows, the feed, the chickens, the weather or whatever and Chad obliges them eagerly. Its unspoken protocol to wait patiently and not give dirty look looks or utter impatient sighs. These people are engaging in a relationship with the man who provides their food and its something remarkable to witness. It takes you back to a century ago before all of our food became processed and impossible to trace back to the source. It actually reminds me of Little House on the Prairie in some ways, a more honest time in history.
On this particular fall day, I waited and had a pleasant conversation with one of the patrons while we waited. Its getting cold here in Georgia, especially in the mornings and we were both positioning ourselves in the tiny slit of sun that managed to get beyond the thick and colorful trees. We talked about S510 and whether it will pass and how that could potentially change the way we get organic sustainable food in the future. Its a sad thought, but there may come a day when farmers markets like this one will cease to exist because they will be illegal. The FDA and Big Agra want it that way and their pockets are much bigger than Chads.
Its finally my turn to purchase and I ask Chad if he has any extra milk because I forgot to put in my order last night online. "Ofcourse", he replies and gladly hands me 2 gallons. I ask about his little girl who is about to turn 1 in a month. He quickly whips out an adorable picture of her sitting on his tractor. Precious. I pay, and go on my way with a warm feeling inside. I know I am doing good things for my family and helping to keep an honest, sustainable farmer in business. I wish I could do this for all all of them. Unfortunately its just not possible.
For more info about my type of Farmers Market, please go to http://www.carltonfarm.com/
They also give tours of their farm which the kids absolutely love!
A mom of twins documents the journey that changed her life and her way of thinking....
Wednesday, November 17, 2010
Monday, November 15, 2010
Asthma, Allergies or the Common Cold
My son (the oldest twin) has had a dry cough since May. We took him to our pediatrician and she said not to worry, most likely was due to post nasal drip irritating the throat and causing the cough. Hmmm. OK so one day he wakes up coughing so bad he can't stop and almost vomits. I take him back to the pediatrician (a different MD in the same practice) and she hears wheezing. We then administer a nebulizer treatment to his massive dismay and the wheezing goes away. At this point there is suspicion of asthma but then again allergies could be causing an inflammatory response in the airways which would explain the wheezing. We went home that day with a spacer and some albuterol. If you know me and read my blog, you know that I did not intend on using this or at least using it very sparingly. I am not a fan of steroids for small children but if the poor guy can't breathe, you gotta do whats best for him.
My son does have some allergies but not too many. I took him to an allergist about a year ago to get tested and he came up allergic to raw egg, dust, cat and dog dander. We try our best to keep these allergens to a minimum in our lives. I do notice that when he is exposed, he breaks out in itchy hives or eczema. But I had no idea these allergens could be causing asthma like symptoms and a cough?
As the summer went on, the cough would wane and then come back intermittently. I did not need to use the spacer at home except for one occasion. Then the seasons started changing. School started up again and germs invaded our life. I continually use Theives oil on my kids to prevent any real sicknesses and so far so good. But it seemed like your basic runny nose was turning into a cough fest for my little guy. The cough turned productive and he sounded congested. But it was relentless and he had a hard time stopping himself from coughing and I got nervous.
So back to the pediatrician we went. She still was not convinced that it was asthma due to the fact that a repeated spacer treatment did not help the cough to subside. They ruled it as a sinus infection and gave him some antibiotics to see if it cleared up any. Well yes, the cough cleared up but its still there (although maybe a couple of times a day and its very mild) but I would like to get to the bottom of this. I do not believe that ANY cough is OK to leave alone and not figure out the root cause.
So we are left with asthma, allergies or just a cold. I still think its allergies at the root but what kind? Its something he is exposed to everyday if the cough has not completely gone away. I teeter on thinking that milk could be the cause. I did some research that explained how a child that is allergic (or intolerant) of milk protein can produce mucus and this would explain the post nasal drip. Then I also read scary articles that link milk directly to asthma. I am not 100% convinced that milk is the culprit but a food challenge may be in the near future. I would like to rule it out at the least.
The whole allergy, inflammatory, autoimmune response diagnoses seem to cause much confusion. I don't think we know enough about them and the sad part is that they are on the rise. Is it dietary, environmental, genetic or a little of all three? Why are the current testing methods so shady at best?
All I know is that I have to be the doctor and detective and try to figure this out. I will keep you posted on what I find. I am not convinced my child has asthma and if its allergies then we need to do a better job of removing them from his environment or diet.
Here is an interesting link on the milk asthma connection. It really makes you think....
http://www.naturalnews.com/010443.html
My son does have some allergies but not too many. I took him to an allergist about a year ago to get tested and he came up allergic to raw egg, dust, cat and dog dander. We try our best to keep these allergens to a minimum in our lives. I do notice that when he is exposed, he breaks out in itchy hives or eczema. But I had no idea these allergens could be causing asthma like symptoms and a cough?
As the summer went on, the cough would wane and then come back intermittently. I did not need to use the spacer at home except for one occasion. Then the seasons started changing. School started up again and germs invaded our life. I continually use Theives oil on my kids to prevent any real sicknesses and so far so good. But it seemed like your basic runny nose was turning into a cough fest for my little guy. The cough turned productive and he sounded congested. But it was relentless and he had a hard time stopping himself from coughing and I got nervous.
So back to the pediatrician we went. She still was not convinced that it was asthma due to the fact that a repeated spacer treatment did not help the cough to subside. They ruled it as a sinus infection and gave him some antibiotics to see if it cleared up any. Well yes, the cough cleared up but its still there (although maybe a couple of times a day and its very mild) but I would like to get to the bottom of this. I do not believe that ANY cough is OK to leave alone and not figure out the root cause.
So we are left with asthma, allergies or just a cold. I still think its allergies at the root but what kind? Its something he is exposed to everyday if the cough has not completely gone away. I teeter on thinking that milk could be the cause. I did some research that explained how a child that is allergic (or intolerant) of milk protein can produce mucus and this would explain the post nasal drip. Then I also read scary articles that link milk directly to asthma. I am not 100% convinced that milk is the culprit but a food challenge may be in the near future. I would like to rule it out at the least.
The whole allergy, inflammatory, autoimmune response diagnoses seem to cause much confusion. I don't think we know enough about them and the sad part is that they are on the rise. Is it dietary, environmental, genetic or a little of all three? Why are the current testing methods so shady at best?
All I know is that I have to be the doctor and detective and try to figure this out. I will keep you posted on what I find. I am not convinced my child has asthma and if its allergies then we need to do a better job of removing them from his environment or diet.
Here is an interesting link on the milk asthma connection. It really makes you think....
http://www.naturalnews.com/010443.html
Wednesday, November 3, 2010
Keeping Your Kids Healthy this Season
Its seems as though our kids are perpetually sick with some form of virus or infection from October through March. The runny noses, coughs and stomach bugs are enough to drive us insane. Not to mention how unhappy our little ones are. Although it seems unavoidable, this season of sickness can be shortened and even prevented to some degree.
I have found success with the following regimen and hopefully you will too!
A daily probiotic. I have blogged about the benefits of a probiotic, especially if your child is taking antibiotics. The probiotic replenishes all the good flora in the gut that is essential for immunity. We use ProBio with 7 billion CFU's. Its a powder that can easily be hidden in their juice. One to 2 tsps per day.
Daily fish oil supplement. We have been using Nordic Naturals cod liver oil for kids but recently found a new brand that is extracted from smaller fish and is purer than many of the other cod liver oils on the market with less chance of any mercury or PCB's. Although I do hold Nordic Naturals in high accord on their purity and will continue to recommend them as one of the best brands. Our new brand is called NutraSea (kids) by Ascenta. It contains EPA, DHA, GLA and vitamin D3. All these things are helpful for immunity as well as brain development! The vitamin D3 is especially helpful in preventing the flu. Kids can take up to 3000IUs per day, but I like to stick around 1000IUs. My boys like the fruit flavor of the oil and take it without complaint.
One tsp per day.
Thieves essential oil. This oil can be purchased at http://www.youngliving.com/ or you can contact me. Its a great oil because of all the antibacterial properties it has. Its ingredients are clove, lemon, cinnamon, eucalyptus and rosemary. The oil itself smells like cinnamin so its very pleseant to put on. Thieves is like a mini defense system for the body, protecting it from harmful antigens that may try to infect your young ones. I rub 3-4 drops on the bottom of their feet every morning before school.
Washing hands. No brainer!
Garlic. If they do happen to start feeling under the weather, dice up a garlic clove and let it oxidize in some pure olive oil. Then rub the oily garlic on the bottom of their feet and put socks on. Yes it will smell like an italian restaurant in their room but the anti viral and anti bacterial properties of garlic are unsurpassed. More than likely, if you caught the cold early enough, the garlic will do the rest.
Peppermint essential oil for fevers. If there is a fever involved, peppermint on the bottom of their feet can help to reduce it without having to overdose them on tylenol or motrin. This can also be diffused in a diffuser or humidifier. The peppermint also helps to reduce any swelling in the trachea which helps any breathing issues or a cough.
I also blogged a while back about other oils that I use for ailments such as the Croup.
http://caraendriss.blogspot.com/2009/10/change-of-season-ailments.html
A healthy diet goes without saying to maintain good immunity but our kids sometimes make this hard to achieve. If you have kids like mine, getting them to eat vegetables is a chore. I have been sneaking them into other foods they normally eat. Hiding them in muffins and juices, pancakes and burgers is my main strategy. So far its been working well. Thankfully one of my twin's enjoys his veggies and will eat carrots, broccoli, tomatoes and sweet potatoes as well as many different types of fruits and fresh fruit smoothies.
My kids also drink raw milk which contains essential enzymes and probiotics that replenish good flora in the gut. I mentioned before how the flora in the gut is the power center of our immune system. Pasturized milk is heated and therefore these enzymes and good bacteria are killed off in the process. If you need information or resources on where to get a safe supplier of raw milk, please contact me or visit http://www.westonaprice.org/ or http://www.realmilk.com/ .
In a future post, I will go over various types of foods that help increase immunity and hopefully will mitigate any sickness that may try to invade your life.
I hope these ideas are helpful and keep you and your family free from sickness this winter. Or at least less than last year!
I have found success with the following regimen and hopefully you will too!
A daily probiotic. I have blogged about the benefits of a probiotic, especially if your child is taking antibiotics. The probiotic replenishes all the good flora in the gut that is essential for immunity. We use ProBio with 7 billion CFU's. Its a powder that can easily be hidden in their juice. One to 2 tsps per day.
Daily fish oil supplement. We have been using Nordic Naturals cod liver oil for kids but recently found a new brand that is extracted from smaller fish and is purer than many of the other cod liver oils on the market with less chance of any mercury or PCB's. Although I do hold Nordic Naturals in high accord on their purity and will continue to recommend them as one of the best brands. Our new brand is called NutraSea (kids) by Ascenta. It contains EPA, DHA, GLA and vitamin D3. All these things are helpful for immunity as well as brain development! The vitamin D3 is especially helpful in preventing the flu. Kids can take up to 3000IUs per day, but I like to stick around 1000IUs. My boys like the fruit flavor of the oil and take it without complaint.
One tsp per day.
Thieves essential oil. This oil can be purchased at http://www.youngliving.com/ or you can contact me. Its a great oil because of all the antibacterial properties it has. Its ingredients are clove, lemon, cinnamon, eucalyptus and rosemary. The oil itself smells like cinnamin so its very pleseant to put on. Thieves is like a mini defense system for the body, protecting it from harmful antigens that may try to infect your young ones. I rub 3-4 drops on the bottom of their feet every morning before school.
Washing hands. No brainer!
Garlic. If they do happen to start feeling under the weather, dice up a garlic clove and let it oxidize in some pure olive oil. Then rub the oily garlic on the bottom of their feet and put socks on. Yes it will smell like an italian restaurant in their room but the anti viral and anti bacterial properties of garlic are unsurpassed. More than likely, if you caught the cold early enough, the garlic will do the rest.
Peppermint essential oil for fevers. If there is a fever involved, peppermint on the bottom of their feet can help to reduce it without having to overdose them on tylenol or motrin. This can also be diffused in a diffuser or humidifier. The peppermint also helps to reduce any swelling in the trachea which helps any breathing issues or a cough.
I also blogged a while back about other oils that I use for ailments such as the Croup.
http://caraendriss.blogspot.com/2009/10/change-of-season-ailments.html
A healthy diet goes without saying to maintain good immunity but our kids sometimes make this hard to achieve. If you have kids like mine, getting them to eat vegetables is a chore. I have been sneaking them into other foods they normally eat. Hiding them in muffins and juices, pancakes and burgers is my main strategy. So far its been working well. Thankfully one of my twin's enjoys his veggies and will eat carrots, broccoli, tomatoes and sweet potatoes as well as many different types of fruits and fresh fruit smoothies.
My kids also drink raw milk which contains essential enzymes and probiotics that replenish good flora in the gut. I mentioned before how the flora in the gut is the power center of our immune system. Pasturized milk is heated and therefore these enzymes and good bacteria are killed off in the process. If you need information or resources on where to get a safe supplier of raw milk, please contact me or visit http://www.westonaprice.org/ or http://www.realmilk.com/ .
In a future post, I will go over various types of foods that help increase immunity and hopefully will mitigate any sickness that may try to invade your life.
I hope these ideas are helpful and keep you and your family free from sickness this winter. Or at least less than last year!
Tuesday, October 26, 2010
Recipe: A Fall Favorite
Has everyone gotten their fill of pumpkin and apple picking this season? If not, there is still time to go and get some good organic vegetables and fruit to make one of my personal favorite soups. Butternut Squash! I make this soup every year for Thanksgiving as a starter and its always a hit. Its also very easy to make and healthy as well. So if you haven't yet, get to your local pumpkin farm and ask for some butternut squash. Its usually planted with the pumpkins and gourds so I'm sure they'll have it. Getting it fresh from the farm or your garden will ensure that the least amount of pesticides have been used. Pick up a Granny Smith apple while your at it!
Health BenefitsLow in fat, butternut squash delivers an ample dose of dietary fiber, making it an exceptionally heart-friendly choice. It provides significant amounts of potassium, important for bone health, and vitamin B6, essential for the proper functioning of both the nervous and immune systems. The folate content adds yet another boost to its heart-healthy reputation and helps guard against brain and spinal-cord-related birth defects such as spina bifida.
Squash's tangerine hue, however, indicates butternut's most noteworthy health perk. The color signals an abundance of powerhouse nutrients known as carotenoids, shown to protect against heart disease. In particular, the gourd boasts very high levels of beta-carotene (which your body automatically converts to vitamin A), identified as a deterrent against breast cancer and age-related macular degeneration, as well as a supporter of healthy lung development in fetuses and newborns. What's more, with only a 1-cup serving, you get nearly half the recommended daily dose of antioxidant-rich vitamin C.
As if this weren't enough, butternut squash may have anti-inflammatory effects because of its high antioxidant content. Incorporating more of this hearty winter staple into your diet could help reduce risk of inflammation-related disorders such as rheumatoid arthritis and asthma.
Read more at Wholeliving.com: Power Foods: Butternut Squash
What better way to warm your body and eat something absolutely delicious then to make this great fall soup. Here is my personal recipe, passed down from a dear friend, with all organic ingredients wherever possible.
Ingredients:
3tbls of unsalted, organic raw butter (use pasteurized if you prefer)
1/2 C finely diced and peeled granny smith apple
1/3 C minced shallot
1/2 tsp ground ginger
1/2 tsp ground cinnamon
Sea salt and pepper to taste
3 tsp. white cooking wine
32 oz of butternut squash puree (from your organic butternut squash - about 2 med squashes)
2-2 1/2 C warmed organic chicken stock (homemade is best but who's checking?)
1/3 tsp finely chopped sage
To cook the squash:
Pre heat oven to 350. Slice squash in half the long way and scoop out the seeds and fibrous tissue. Place on baking sheet skin down. Bake for 45 minutes or until soft on the inside. It could take longer depending on your oven. Let cool. Scoop out insides of squash and puree sections at a time in your food processor until you have 32 oz of puree.
To make the soup:
In a large saucepan - med heat - melt butter. Add apple and shallot - saute until softened (5-7 minutes). Add ginger, cinnamon, salt and pepper and saute until fragrant (1 more minute). Add squash and 2 cups of stock, wine and sage. Simmer and reduce heat to medium low. Cook 20 minutes. Take soup in batches and puree in your food processor once again, then strain the puree through a mesh sieve over a clean sauce pan to get a nice a smooth texture. Like silk. Add more warm chicken stock if soup is still too thick. Serve immediately with a dollop of sour cream. Soup stores well for 3 days.
Good luck with this and feel free to let me know how it came out!
Saturday, October 23, 2010
The Government's At It Again
I mentioned in a prior post last year about the dangers of the Food Safety Bill that was pushed through the House. Well, the bill is still in circulation (under a different name now) and is scheduled to be voted on this year in the Senate. The bill is S510 and everyone should get familiar with it. The initial premise behind the bill was to protect Americans from food borne illnesses and contamination of our food supply. This seems rational to me since we have been dealing with A LOT of salmonella, E.coli and listeria outbreaks lately. However, all these outbreaks have taken place on large scale industrial farms or food processing plants. The problem with the bill is that the regulations to enforce food safety protocols are not directed specifically at the culprits (Big Agra). The bill will allow the FDA to enforce it's rules and regulations to all farms even small, diversified, organic ones that have stellar food safety practices and records. This can cause major changes in the way we obtain fresh food because adherence to these rules can and WILL put the smaller farms out of business.
Right now we have the liberty as Americans to go to our local farmers market and pick up fresh produce grown locally, free range eggs and raw dairy if we so please. We can even purchase livestock and grass fed meat from trusted farms that feed and treat their animals humanely and the way nature intended. The new bill plans to make it very difficult for these farms to obtain licenses to sell any of their food commercially and will also require them to put into place the same exact safety provisions that will be required on the big industrial monoculture farms. The difference is that the big monoculture farms can afford to do it, the small farmer can't.
Overtime, demand for organic and sustainable food will grow while supply will diminish, thus pushing the price of organic food sky high. It will be cheaper to buy imported organic food than domestic. Does this even make sense? Well the bill does not require international farms to adhere to the same regulations and therefore, the imported food will be cheaper. Big major changes in the way we get our organic food are coming if this bill is passed the way it is.
Its not to say that the small farmer should have no safety protocols, but the issue isn't with the small farmer. I could understand if we were seeing outbreaks of disease on the local organic farms but we AREN'T. Then why are we punishing people who are not at fault? It will only be a huge disservice to Americans who care about their diets and look to healthy sustainable sources to get their food.
The bill is 250 pages with many many provisions. One of them gives complete control over seeds to companies like Monsanto. As you all should know, Monsanto creates GMO's. These are genetically modified seeds that produce larger yields and bigger crops. the effects on human health have not been determined yet but we do know that GMO's are not a part of nature and therefore should probably not be consumed. What would our country be like if all our crops were planted with GMO seeds? We would have no choice. We would have to succumb to this outlandish and unconstitutional law that prohibits us from obtaining food that is locally and sustainably grown with natural seeds borne from the earth.
Do I believe that Big Agra is behind this bill? Well, maybe partially. I think (as I mentioned before) that the initial intention of the bill was for food safety. But it has changed so much since then and has gotten more complex and more prohibitive and less flexible thus becoming very dangerous to Americans. Its bad enough that the Food Industry lobby has so much power in Washington. This bill would be the last nail in the coffin for the small farmer.
There is an amendment out there called the Tester-Hagan amendment (named for 2 senators in MT and NC). This amendment serves to protect the small farmer and preclude him from having to comply with these stringent federal regulations that will ultimately destroy him. Currently the amendment is not a part of the bill, but it still has a chance to get included.
Please read more about S510 and contact your local senator to find out if they are for or against the bill. Then tell them that they need to vote AGAINST it or support the Tester-Hagan Amendment at the very least. Its amazing the legislation that can get passed without us even being aware of it. If you just read this post, then consider yourself aware and now responsible for your future. Get the word out about this dangerous bill.
Read more here:
farmandranchfreedom.org
Previous Blog Post about Food Safety Bill
Right now we have the liberty as Americans to go to our local farmers market and pick up fresh produce grown locally, free range eggs and raw dairy if we so please. We can even purchase livestock and grass fed meat from trusted farms that feed and treat their animals humanely and the way nature intended. The new bill plans to make it very difficult for these farms to obtain licenses to sell any of their food commercially and will also require them to put into place the same exact safety provisions that will be required on the big industrial monoculture farms. The difference is that the big monoculture farms can afford to do it, the small farmer can't.
Overtime, demand for organic and sustainable food will grow while supply will diminish, thus pushing the price of organic food sky high. It will be cheaper to buy imported organic food than domestic. Does this even make sense? Well the bill does not require international farms to adhere to the same regulations and therefore, the imported food will be cheaper. Big major changes in the way we get our organic food are coming if this bill is passed the way it is.
Its not to say that the small farmer should have no safety protocols, but the issue isn't with the small farmer. I could understand if we were seeing outbreaks of disease on the local organic farms but we AREN'T. Then why are we punishing people who are not at fault? It will only be a huge disservice to Americans who care about their diets and look to healthy sustainable sources to get their food.
The bill is 250 pages with many many provisions. One of them gives complete control over seeds to companies like Monsanto. As you all should know, Monsanto creates GMO's. These are genetically modified seeds that produce larger yields and bigger crops. the effects on human health have not been determined yet but we do know that GMO's are not a part of nature and therefore should probably not be consumed. What would our country be like if all our crops were planted with GMO seeds? We would have no choice. We would have to succumb to this outlandish and unconstitutional law that prohibits us from obtaining food that is locally and sustainably grown with natural seeds borne from the earth.
Do I believe that Big Agra is behind this bill? Well, maybe partially. I think (as I mentioned before) that the initial intention of the bill was for food safety. But it has changed so much since then and has gotten more complex and more prohibitive and less flexible thus becoming very dangerous to Americans. Its bad enough that the Food Industry lobby has so much power in Washington. This bill would be the last nail in the coffin for the small farmer.
There is an amendment out there called the Tester-Hagan amendment (named for 2 senators in MT and NC). This amendment serves to protect the small farmer and preclude him from having to comply with these stringent federal regulations that will ultimately destroy him. Currently the amendment is not a part of the bill, but it still has a chance to get included.
Please read more about S510 and contact your local senator to find out if they are for or against the bill. Then tell them that they need to vote AGAINST it or support the Tester-Hagan Amendment at the very least. Its amazing the legislation that can get passed without us even being aware of it. If you just read this post, then consider yourself aware and now responsible for your future. Get the word out about this dangerous bill.
Read more here:
farmandranchfreedom.org
Previous Blog Post about Food Safety Bill
Wednesday, October 6, 2010
A Quieter Kind of Green
Frito Lay, the maker of Sun chips, those delicious salty yet sweet whole grain squares of goodness have taken a big step in terms of sustainability. They have created the first biodegradable package for "junk food". I commend them highly for doing so. First of all its marketing genius. Most people see Sun Chips as a healthy alternative to your regular greasy potato chip and their target market is most likely more environmentally conscious (if not for the planet, then at least for their diet). As far as how healthy Sun Chips are, I am not going to comment. I have not actually read their list of ingredients and I do not know much about their manufacturing processes either. All I can say is that they use whole grains even though they may be enriched. I guess its better than bleached. And I'll admit they are delicious and addicting. A guilty pleasure, yes but I digress.
About 18 months ago, some brilliant mind at Frito Lay decided that they will start using a biodegradable package. When I first saw the commercials for this new package, I was so excited. Finally! The giant manufacturers of the world are seeing the light! They realize that we can't go on adding more and more plastic to our landfills and garbage dumps. The process of breaking these plastics down releases tons of toxins into our air and water supply and slowly contaminates our environment. Most frightening though is that one day we will run out of places to put the stuff. Period.
Then the new package was launched..........((crickets chirping)).............actually no! How about a subway or a motorcycle flying by!! Apparently, the bag is louder than these 2 aforementioned vehicles. Seriously, the bag is so loud people can't hear themselves talk or even crunch on their beloved chips. A Facebook campaign was started that obviously rubbed the marketing execs at Frito Lay the wrong way. People were complaining about the noise volume of the bag and many others were joining the crusade. I'm not really sure if actual marketing research was being conducted to determine whether the noise level of the bag was a barrier to purchase the snack or whether it was a panic move by the company to save the brand's image and go back to the regular, here for eternity, bag. Either way, the decision has been made. The shelves are being restocked and we can all go back to eating our sunny goodness in peace. Whew!
But what about our planet? This was bigger than a bag, this was a movement. Frito Lay was a visionary, a role model for future manufacturers. They were supposed to lead the way into environmentally sustainable packaging. Where do we go now? I do believe that Frito Lay's intentions are pure. I do believe that they will go back to the drawing board and create a new and better, albeit more quiet, biodegradable bag in the future. How long that will take no one knows. But the real take away from this story is the power of the consumer. We take our power for granted. And now with the rise of social media we have a direct line to the manufacturer, a virtual speed dial. These big companies are listening to people and and if we build critical mass over some really important issues we CAN make positive changes.
If its that easy to make a company change its packaging, how easy will it be to make a company to remove a toxic ingredient or clean up its manufacturing and disposal operations or act more humanely to its workers and employees. We all need to wake up and start acting like responsible stewards of the planet. We were given this gift of planet earth and we must protect her. If we all just keep our mouths shut and go with the flow, companies will continue to cut corners and focus on nothing but profits. However, if we let them know what really matters to us, change can occur.
This to me is just a great example of the power of consumers. Unfortunately the power was not used for the greater good. Instead it was used to make things more convenient and less noisy for people. But maybe that will make the company try harder the next time. We must not give up hope.
About 18 months ago, some brilliant mind at Frito Lay decided that they will start using a biodegradable package. When I first saw the commercials for this new package, I was so excited. Finally! The giant manufacturers of the world are seeing the light! They realize that we can't go on adding more and more plastic to our landfills and garbage dumps. The process of breaking these plastics down releases tons of toxins into our air and water supply and slowly contaminates our environment. Most frightening though is that one day we will run out of places to put the stuff. Period.
Then the new package was launched..........((crickets chirping)).............actually no! How about a subway or a motorcycle flying by!! Apparently, the bag is louder than these 2 aforementioned vehicles. Seriously, the bag is so loud people can't hear themselves talk or even crunch on their beloved chips. A Facebook campaign was started that obviously rubbed the marketing execs at Frito Lay the wrong way. People were complaining about the noise volume of the bag and many others were joining the crusade. I'm not really sure if actual marketing research was being conducted to determine whether the noise level of the bag was a barrier to purchase the snack or whether it was a panic move by the company to save the brand's image and go back to the regular, here for eternity, bag. Either way, the decision has been made. The shelves are being restocked and we can all go back to eating our sunny goodness in peace. Whew!
But what about our planet? This was bigger than a bag, this was a movement. Frito Lay was a visionary, a role model for future manufacturers. They were supposed to lead the way into environmentally sustainable packaging. Where do we go now? I do believe that Frito Lay's intentions are pure. I do believe that they will go back to the drawing board and create a new and better, albeit more quiet, biodegradable bag in the future. How long that will take no one knows. But the real take away from this story is the power of the consumer. We take our power for granted. And now with the rise of social media we have a direct line to the manufacturer, a virtual speed dial. These big companies are listening to people and and if we build critical mass over some really important issues we CAN make positive changes.
If its that easy to make a company change its packaging, how easy will it be to make a company to remove a toxic ingredient or clean up its manufacturing and disposal operations or act more humanely to its workers and employees. We all need to wake up and start acting like responsible stewards of the planet. We were given this gift of planet earth and we must protect her. If we all just keep our mouths shut and go with the flow, companies will continue to cut corners and focus on nothing but profits. However, if we let them know what really matters to us, change can occur.
This to me is just a great example of the power of consumers. Unfortunately the power was not used for the greater good. Instead it was used to make things more convenient and less noisy for people. But maybe that will make the company try harder the next time. We must not give up hope.
Sunday, October 3, 2010
Harsh words for processed meats
The world cancer research fund just completed a study that provides evidence that the consumption of processed meats can and will cause cancer. The usual culprits are foods such as bacon, hot dogs, beef jerky, sausage, meats in frozen prepared meals and in canned soups and ofcourse all deli meats. The issue is sodium nitrite. It's a coloring that gives the meats their reddish "fresh" color. Otherwise you'd be eating grey hot dogs and who wants to eat grey hot dogs?
The world cancer research fund has a scathing review for these foods saying they increase the risk of pancreatic and colorectal cancers. They go on to say that humans should stop eating these meats immediately and for the rest of our lives. We all know that processed meats weren't healthy but now they are considered not for human consumption.
This is scary to hear but may have some merit. Sodium nitrite is a carcinogen and like monosodium glutamate is still allowed by the USDA and FDA. Why is this happening? Well, we all know that the companies producing this garbage have deep pockets thanks to the Americans that are addicted to processed foods. Their lobby is strong in Washington and they can essentially control what they put in their products, even if it causes cancer.
This study is huge and it's message is bold. It's going to scare a lot of people and company executives alike. I am curious to see if sodium nitrite will go away or will there be a marketing campaign similar to the one from HFCS that tries to dupe the public with self funded research studies claiming the substance is safe.
We need to be our own health advocates. Buyer beware. Check your ingredients and put it back on the shelf if it contains sodium nitrite. My kids love hot dogs, so I buy Applegate Farms hotdogs with only organic ingredients. I feel better knowing that the only nitrates in these hotdogs are naturally occurring from sea salt.
My bacon comes from the farm but there are plenty of organic brands out there to choose from if you must eat bacon or sausage. I would stop consuming all deli meats and frozen meals with red meat in it until the sodium nitrite is removed from the ingredients.
Don't be scared, be informed and gain power over your diet and your life. Check out the article here. http://www.totalhealthbreakthroughs.com/2007/12/processed-meats-declared-too-dangerous-for-human-consumption/
The world cancer research fund has a scathing review for these foods saying they increase the risk of pancreatic and colorectal cancers. They go on to say that humans should stop eating these meats immediately and for the rest of our lives. We all know that processed meats weren't healthy but now they are considered not for human consumption.
This is scary to hear but may have some merit. Sodium nitrite is a carcinogen and like monosodium glutamate is still allowed by the USDA and FDA. Why is this happening? Well, we all know that the companies producing this garbage have deep pockets thanks to the Americans that are addicted to processed foods. Their lobby is strong in Washington and they can essentially control what they put in their products, even if it causes cancer.
This study is huge and it's message is bold. It's going to scare a lot of people and company executives alike. I am curious to see if sodium nitrite will go away or will there be a marketing campaign similar to the one from HFCS that tries to dupe the public with self funded research studies claiming the substance is safe.
We need to be our own health advocates. Buyer beware. Check your ingredients and put it back on the shelf if it contains sodium nitrite. My kids love hot dogs, so I buy Applegate Farms hotdogs with only organic ingredients. I feel better knowing that the only nitrates in these hotdogs are naturally occurring from sea salt.
My bacon comes from the farm but there are plenty of organic brands out there to choose from if you must eat bacon or sausage. I would stop consuming all deli meats and frozen meals with red meat in it until the sodium nitrite is removed from the ingredients.
Don't be scared, be informed and gain power over your diet and your life. Check out the article here. http://www.totalhealthbreakthroughs.com/2007/12/processed-meats-declared-too-dangerous-for-human-consumption/
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